k-pop nara.

Commercial Property

East Rutherford, NJ • 2023 • Leen Assi

Jump to: Planning • Final Look • About the Project

Planning

3D Rendering - Kpop Nara

Layout - Kpop Nara

Layout Design - Kpop Nara

Final Look

K-pop Nara store entrance with purple and white decor, featuring a bear logo and merchandise displays inside a shopping mall.
Kpopnara store entrance with purple theme, featuring "Welcome to Kpopnara" signage, teddy bear logos, and displays of K-pop merchandise.
Kpop Nara store entrance with purple and white decor, featuring a "Welcome to Kpop Nara" sign, product displays, and colorful sticky notes on the wall.
Interior of a K-pop merchandise store called Kpopnara, featuring a purple color scheme, shelves displaying products, promotional posters, and tote bags. The entrance has a welcoming sign with letters arranged in a grid pattern.
K-Pop merchandise store with purple theme, featuring posters, shelves with products, plush toys, and branded items. BTS and K-Pop related decor visible.
Interior of a K-pop themed store with purple decor, posters of K-pop idols, merchandise on shelves, plush toys, and a checkout counter labeled 'KPOPMARA.'
Retail store interior with purple-themed decor, shelves of merchandise, including plush toys, boxes, and bags, with posters of people and cartoon characters on the walls.
K-pop merchandise store interior with purple theme, featuring shelves with products like plush toys, bags, and posters. Decor includes images of popular K-pop groups and colorful cartoon characters. The store layout has labeled sections and various i
K-pop merchandise store interior with purple theme, featuring shelves of fan items, toys, and posters of Korean pop idols.

About the project

  • Creative Director: Jacqueline Eum

    Designer: Leen Assi + Jiyo Kwon

  • Year Designed: 2023

    Location: East Rutherford, NJ

    https://shop.kpopnara.com/

    Proposed redesign for iconic k-pop store K-POP NARA's New Jersey location.

    We were inspired by the purple main color and cute characters they already had. While maintaining the cute feel of the existing store, we designed a space that can provide a variety of experiences considering the characteristics of K-pop fandom.

  • Interior Design

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